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作为有应用价值并商品化的信息,其可靠性对使用者的决策有巨大影响,从而进一步影响使用者的经济效益.从博弈论的角度出发,对商品化......
首先分析了在垄断竞争的市场条件下，消费者对同类商品不同品牌的价值判断函数．进而研究了消费者在市场上的品牌选择概率和品牌偏好的......
